Oversee Your Appscape With Perfect Vision & Precision
Delivering just a handful of daily alerts, oolo makes sure nothing is missed and no time is wasted.
Automatically review mediation & related data in light of
Seasonality
Shareofvoice
Crosscorrelations
HOW IT WORKS
Smart Platform, Simple Process
1. Integrate
2. Model
3. Interpret
4. Improve
APPS SOLUTION
Pulling traffic, inventory, and performance data, oolo automatically generates a context-aware God Mode view of the operation.
Integration with data sources is fast and painless with API access or S3 buckets
Data Modeling
oolo's machine learning algorithms train on your historical data to generate a baseline understanding of your business and map its revenue dependencies.
This understanding is used to automatically model expected behavior across millions of individual data points.
Data Interpretation
Comparing live results to the modeled expectations, oolo quickly identifies any anomalous data permutations.
Using its understanding of the business and metrics affected, the system automatically translates mathematical insights into business problems & opportunities with straight-forward follow up.
Continuous Improvement
See and seize opportunities quicker — optimizing setup and maximizing ARPDAU with total data transparency and context-aware alerting.
Issued via Slack/desktop notification, email message, or oolo update, alerts explain the issue's root cause, and estimate the impact dollar terms.
MONETIZATION
Collecting Data Points Is One Thing, Connecting The Dots Is Another
Instantly expose & explain issues — from setup to delivery to performance and everywhere in between
Stop chasing data,
start solving problems
Automatically finding and unpacking anomalies that meaningfully impact the business — oolo frees app teams to focus on optimization and forward-planning.
Streamline workflows, minimize time-to-resolution
Comparing trends across the portfolio & industry, oolo automatically highlights actionable business problems & opportunities — so you can act quickly and confidently.
Enjoy complete data transparency and impartial intelligence
oolo's app analytics delivers instant operational oversight, insight, and control in a way that no human ever could.
Track ongoing tests and optimize with ease
Comparing trends across the portfolio & industry, oolo automatically highlights actionable business problems & opportunities — so you can act quickly and confidently.
USER ACQUISITION
Absolute Clarity Made Absolutely Easy
When problems or opportunities arise, oolo lets you know — and puts you in position to act
Centrally track growth across all networks, cohorts & titles
oolo makes fast sense of emerging UA trends — helping to ensure you get the most out of your ad spend and that nothing undermines your growth.
Spot and substantiate issues with speed & ease
oolo monitors your datascape 24/7 — automatically reviewing key metrics across all dimensions for the entire portfolio.
When spend or performance shifts in any unexpected way, oolo sends an alert explaining the issue, it's cause, and business impact.
Get fine-detail visibility & big-picture perspective
oolo gives you granularity and context to make sure you never again miss an issue or misunderstand its significance.
TESTIMONIALS
A shared viewpoint for Monetization, Growth, and Data Science teams.
Both innovative and reliable, oolo is a must-have for performance monitoring
George Iosif
Programmatic & SDK Ads Manager, Gameloft
Both innovative and reliable, oolo is a must-have for performance monitoring
George Iosif
Programmatic & SDK Ads Manager, Gameloft
Both innovative and reliable, oolo is a must-have for performance monitoring
George Iosif
Programmatic & SDK Ads Manager, Gameloft
Both innovative and reliable, oolo is a must-have for performance monitoring
George Iosif
Programmatic & SDK Ads Manager, Gameloft
PRIVACY AS A PRIORITY
Data Neutrality, Security & Confidentiality
oolo operates without bias in the service of our customers and our customers alone.
Fully GDPR and CCPA compliant
End-to-end data encryption
Top flight identity & access controls
To learn more about our privacy policy, click here.
Catch & patch issues as they happen
with smart monitoring and context-aware impact analysis →
